For my final project in the CalArts Graphic Design specialization program, we were given the assignment to create a brand new brand and be as imaginative as possible. I thought creating a "time travel" app would be a fun idea, however, I wanted to make it somewhat realistic. As a big Carl Jung fan, I thought a work around would be to have it be time travel through the mind by connecting to the collective unconscious by inducing a theta wave state, and the user could then navigate the collective unconscious inhabiting any moment in time as if it were their own memory.